PANews reported on May 16 that the board of directors of Heritage Distilling, a spirits company listed on Nasdaq, adopted a cryptocurrency reserve policy, including Bitcoin and Dogecoin as strategic assets and accepting them as means of payment through e-commerce platforms. The policy is led by the board's Technology and Cryptography Committee, emphasizing that Bitcoin is suitable for long-term holding, while Dogecoin is suitable for consumer payments due to its broad user base. The CEO said that the product profit margin will buffer crypto fluctuations and provide flexibility for the company. Heritage plans to use this to lead the innovation of craft spirits e-commerce.