Caishen Universe launches a new ecosystem on the blockchain, and Hong Kong breaks through the globalization of cultural tourism RWA

The Global Cultural Tourism RWA Development Summit in Hong Kong explored leveraging blockchain (RWA technology) to enhance asset liquidity and global circulation for cultural tourism.
Ningbo Century Prosperity Tourism announced plans to globalize the "God of Wealth" cultural IP through NFTs, Metaverse virtual land tokens, and digital equity certificates, adhering to Hong Kong’s compliance framework.
A "capital-technology-finance" partnership was formed to launch the "Caishen Universe Ecosystem," including a Binance-listed NFT project and a billion-yuan stablecoin ecosystem by 2026.
Hong Kong’s "Three-Level Penetration Model" for RWA was introduced, enabling cross-border asset tokenization, data transparency, and global liquidity via decentralized trading pools.
Experts highlighted Hong Kong’s role in bridging mainland China’s cultural assets to global markets, emphasizing regulatory advantages and digital economy integration.
The summit concluded with consensus on Hong Kong as a key hub for compliant overseas expansion of Chinese cultural tourism IPs, setting a precedent for projects like the Forbidden City and Dunhuang.

The Global Cultural Tourism RWA Development Summit, co-hosted by Ningbo Century Prosperity Tourism Development Co., Ltd., the Hong Kong Blockchain Technology Application Association, and Hong Kong Dayou Technology Co., Ltd., concluded in Hong Kong on August 17. Themed "Connecting the World, Ningbo Creates the Future: Cultural Tourism RWA Empowers a New Ecosystem," the summit brought together policy pioneers, academic authorities, and industry experts to jointly explore how the cultural tourism industry can leverage RWA to overcome asset liquidity constraints and achieve global circulation through the innovative "cross-border data + asset blockchain" model with Chinese characteristics.

Blessing Culture's overseas blockchain initiative reshapes the cultural tourism landscape

Huang Shuicai, Chairman of Ningbo Century Prosperity Tourism Development Co., Ltd., announced at the summit that Shangjin Caishen Valley will leverage RWA technology to promote the globalization of the Caishen cultural IP. The project will initially launch limited-edition NFTs featuring cultural elements such as Caishen wine and a cornucopia, serving as "golden keys" to connect with global users. Simultaneously, the chairman's personal shareholding income and cultural collections will be tokenized in a compliant manner, issuing cross-border tradable digital equity certificates to attract fragmented international capital. To achieve a symbiotic experience between the virtual and the real, Caishen Valley plans to develop Metaverse virtual land tokens, allowing holders to unlock privileges and other integrated benefits at offline attractions. Huang Shuicai emphasized that this strategy is based on Hong Kong's compliance channel and strictly adheres to the cross-border regulatory framework. Through the "cultural asset blockchain-global capital connection-virtual and real experience closed loop" model, it will not only address the liquidity constraints of traditional cultural and tourism assets, but also allow the Eastern values embodied in Caishen culture to sail internationally through digital finance.

Caishen Universe Ecosystem signs contract to launch China's cultural tourism RWA globalization breakthrough

Ningbo Century Prosperity Tourism Development Co., Ltd., the Hong Kong Blockchain Technology Application Association, and Hong Kong Dayou Technology Co., Ltd. have formed a "capital-technology-finance" triangle to jointly promote global cultural tourism and RWA strategic cooperation. Guests jointly inaugurated a gilded handprint, marking the launch of the world's first "aggregated God of Wealth NFT" ecosystem. Leveraging the Anome Protocol technical framework, the project plans to list on Binance in 2026 and establish a compliant stablecoin ecosystem worth tens of billions of yuan. Through the integrated "NFT+GameFi+RWA" model, it aims to create a new paradigm for oriental wealth culture.

The world's first three-stage penetration model for cultural tourism RWA

Zheng Dingxiang, Chairman of the Hong Kong Blockchain Technology Application Association, unveiled the "Three-Level Penetration Model for Cultural Tourism RWA," leveraging Hong Kong's super-hub advantages to establish a new paradigm for cross-border circulation. This model transforms physical assets, such as scenic spot revenue, into on-chain tokens through equity penetration; enables real-time on-chain uploading of operational information through data penetration, establishing a dual-track mechanism for domestic ownership lock-in and offshore token circulation through a Hong Kong VASP license; and leverages circulation penetration to connect to decentralized trading pools to unlock global liquidity. Chairman Zheng emphasized that RWAs must transcend their role as financing tools and return to their essential role of productivity enhancement. This model, through on-chain trust mechanisms, promotes the compliant export of cultural tourism assets overseas and builds a sustainable channel for global capital to share in the cultural dividend. This model provides a methodological operational manual for cultural tourism IPs, such as Ningbo Shangjin Caishen Valley, propelling cultural tourism RWAs from proof-of-concept to large-scale implementation.

Policy, technology, and capital triple empower RWA to activate a new ecosystem for cultural and tourism assets

Stephen Law, JP, a member of the National Committee of the Chinese People's Political Consultative Conference, appeared at the summit. His speech, from the perspective of "Hong Kong as a builder of an international financial hub," linked Hong Kong's mature financial regulatory system, open capital environment, and efficient cross-border data flow mechanisms, providing a sustainable pathway for mainland cultural and tourism assets to enter the global arena through Hong Kong. In his keynote speech on "Digital Asset Construction and Cultural and Tourism Innovation," renowned economist Yao Jingyuan systematically outlined the development landscape of China's cultural and tourism RWAs, emphasizing that cultural and tourism RWAs must be deeply integrated into the national digital economy strategy. Hong Kong's regulatory framework under the "One Country, Two Systems" policy provides a compliant foundation for cross-border asset flows, and policy dividends will accelerate the release of liquidity in cultural and tourism assets worth hundreds of billions of yuan. Hong Ziqing analyzed the investment window for cultural and tourism RWAs, noting that cultural and tourism assets, which combine cultural scarcity with stable cash flow, are becoming a preferred anti-inflation investment option, and early adopters are expected to capture significant annual return premiums.

Qu Qiang proposed an innovative solution to address the spatial-temporal dependency of cultural and tourism assets. He integrated geolocation verification and privacy protection mechanisms through spatial-temporal blockchain technology, providing efficient on-chain mapping capabilities for heritage digitization. Tan Shuilian analyzed the implementation path of RWA for listed companies, using examples such as the tokenization of charging stations and photovoltaic power station revenue rights to demonstrate the positive cycle of "asset on-chain, liquidity release, and market capitalization growth." The TBC public chain showcased the underlying infrastructure designed specifically for RWA. Its high-throughput, low-friction architecture, compatible with the Bitcoin security model and smart contract functionality, provides the foundation for fragmented transactions and instant settlement of cultural and tourism assets. Industry experts provided a comprehensive analysis of policy opportunities, capital allocation, technical challenges, and implementation paths, setting a key benchmark for the compliant globalization of cultural and tourism assets through RWA.

Roundtable consensus : Hong Kong empowers mainland China's cultural tourism to expand overseas

The conference actively responded to the central government's directive to "tell China's story well and promote cultural exports." A roundtable discussion focused on "Practical Methodologies for Mainland Cultural and Tourism IP to Go Global Through Hong Kong." Experts unanimously agreed that Hong Kong, with its unique regulatory framework and status as a financial hub, provides a primary channel for mainland cultural and tourism assets to export compliantly overseas. By bridging international rules with China's unique cross-border data mechanism, the conference aims to systematically address challenges in asset ownership, liquidity, and cross-border trust, promote the participation of cultural assets in global capital allocation in the form of standardized digital rights, and create a new paradigm for the cross-border circulation of cultural assets.

Conclusion

As mainland China's first cultural tourism project to achieve global tokenization through the Hong Kong hub and standardized guidelines, the launch of the "Caishen Universe Ecosystem" marks the beginning of standardized practices in cultural tourism RWA, paving the way for the global distribution of super-cultural IPs such as the Forbidden City and Dunhuang. When millennia-old cultural assets meet RWA, a revolution in the revaluation of cultural values and the restructuring of capital flows has begun.