On July 31, 2025, the focus of the global digital entertainment industry will once again gather at the Shanghai New International Expo Center. As the most influential industry event during the same period of ChinaJoy, the China International Digital Entertainment Industry Conference (CDEC) Summit Forum officially kicked off with the theme of "Gathering New Quality Momentum and Leading Global Resonance". This is not only an industry event, but also a deep resonance of the global digital entertainment ecosystem.
At a time when the digital economy and globalization are deeply integrated, the digital entertainment industry has become the core engine driving global economic growth and cultural communication. According to third-party data, the global game market will exceed US$220 billion in 2024, and the scale of China's digital content going overseas will increase by more than 35% year-on-year. Against this background, the convening of the CDEC Summit is not only a forward-looking insight into industry trends, but also a practical declaration to promote collaborative innovation in technology, content and globalization.
This conference will focus on two core topics: new quality productivity driving industrial upgrading and digital industry integration under the resonance of globalization. It will bring together the world's top companies, technology leaders and content creators to jointly explore new paths for high-quality development of the digital entertainment industry.
Section 1: Intelligent Future: Technology Empowers New Industrial Ecosystem
New-quality productivity empowers the high-quality development of the digital entertainment industry. It insists on being guided by scientific and technological innovation, with scientific and content innovation as the core and business model innovation as the main driver, constantly giving birth to new sources of creativity, new scene applications and new market space, and empowering the digital entertainment industry to improve its quality and efficiency.
In recent years, technologies such as artificial intelligence, cloud-native engines, and real-time rendering have accelerated iterations, driving the full-link transformation of digital entertainment from content production to user experience. The intelligent content generation engine developed by DeepSeek helps small and medium-sized developers significantly shorten the game development cycle. The AI NPC technology launched by Tencent Games uses deep learning to achieve dynamic simulation of character behavior, and has been applied in leading products such as "Honor of Kings"; Qualcomm optimizes the computing power of Snapdragon chips to help mobile games achieve terminal-level image quality, providing a technical foundation for global products such as "Genshin Impact". New quality productivity is no longer limited to a single technology or market, but forms an innovation network radiating around the world in the practice of human-machine collaboration, cross-border integration, and cultural symbiosis.
Section 2: Cross-border symbiosis, building a new global entertainment link
Under the wave of globalization, Chinese digital entertainment companies are expanding their presence in overseas markets with a dual-engine strategy of "technology + content", while exploring ways to strike a balance between cultural integration and compliant operations.
OPPO, which has successfully expanded overseas for 15 years, has entered more than 70 countries and regions around the world by relying on the "global localization" strategy. Overseas shipments account for about 60%, and it has more than 300,000 retail stores worldwide. Insta360 occupies 67.2% of the global consumer panoramic camera market, with annual revenue exceeding 4 billion yuan, of which overseas revenue accounts for 80%. Insta360 has moved away from relying solely on product sales to earn revenue and is developing towards ecological monetization. The official App has gathered 2 million creators, and UGC content feeds back 75% of functional iterations.
Digital entertainment is not only a technological product, but also a carrier of cultural communication. The Chinese comic IP "Diao Ren" has set off a martial arts culture craze in the Southeast Asian market through the development of animation, games, and derivatives; and the hit costume drama "Nine Layers Purple" created by Yaoke Culture has set off a craze at home and abroad, not only triggering nationwide discussions on domestic platforms, but also allowing overseas audiences to recognize the potential of Chinese dramas.
With the continuous integration of globalization and digitalization, the digital entertainment industry has emerged as a core economic engine driving the development of new quality productivity. It not only reshapes people's life and entertainment, but also shoulders the important mission of promoting global economic and cultural exchanges.
Let us meet at ChinaJoy 2025, with technology as the boat and culture as the sail, to sail towards the new blue ocean of the world and witness the infinite possibilities of digital entertainment!
For more details, please scan the QR code below to visit the CDEC official website.
For sponsorship and cooperation with concurrent conferences of 2025 ChinaJoy, please contact the organizers:
Conference overall sponsorship/cooperation
Ms. Liu
Tel: 18618375910
Email: [email protected]
CDEC Summit Forum Sponsorship/Cooperation
Mr. Zhao
Tel: 13718786084
Email: [email protected]
