NextAlphaDAO founder Beyond: From a 985 finance undergraduate to a Web3 OG with a community of thousands of peopleNextAlphaDAO founder Beyond: From a 985 finance undergraduate to a Web3 OG with a community of thousands of people

1. Could you please introduce yourself first?

Hello everyone, I am Beyond, born in 2000, the founder of NextAlphaDAO, and now I run my own Twitter account and community. I have been in this circle for two and a half years, with the highest income of 4 million RMB. So far, my personal assets have increased by 15 times.

2. Can you tell us about your past experiences?

I majored in finance at a domestic 985 university. Before I officially entered the circle, I was a person with a relatively unconventional mindset and did a lot of work that was not related to my major. During college, I worked as a part-time host and hosted many large-scale events, which were reported by CCTV and other media. I also worked as a volunteer and received a letter of appreciation from the South African Embassy. In addition, I was once named one of the top ten singers in the school.

NextAlphaDAO founder Beyond: From a 985 finance undergraduate to a Web3 OG with a community of thousands of people

As I got older, I gradually turned to the financial industry where I worked. In order to find opportunities in the financial industry, I interned in the investment research departments of many securities firms. Later, I found that I didn’t like the constrained and mechanically repetitive work, so I began to look for opportunities in other fields. The earliest in-depth contact with the currency circle was at the end of 2022, when I participated in some work related to the DAO organization. An important opportunity to enter the currency circle was that I had an exchange with the founder of a US-listed company. In other circles, it is almost impossible to communicate with such a successful person, but in this circle, it is possible. I have personally experienced the flattening of this circle and saw more development opportunities. So, I decided to enter the Web3 industry.

After entering the circle, I began to explore the path that suits me. I tried many things, including running a community, hosting Chinese and English Spaces, engaging in asset OTC, helping some big guys manage their funds, and even trying to make money and research DeFi. Finally, I successfully found the path that suits me, became an investment research blogger, and ran my own community.

In the process of continuous attempts, I have done several meaningful things. First, in early 2023, when the Bitcoin ecosystem was not yet popular, I did some promotion and popular science work as an early participant, helping foreign projects translate white papers and forming Chinese communities. Secondly, I was once a member of the BTC technical team and participated in the airdrops of about a dozen NFT projects, totaling more than 400,000 inscriptions. Among them, I cooperated with the head mine to engrave the largest inscription in history, leaving a little mark of mine on this eternal ledger that cannot be changed and can never be destroyed, which is very memorable for me.

After experiencing the inscription boom, I turned to the construction of the MeMe track and achieved varying degrees of returns, with the asset scale returning to its high point. Now I am still waiting for the next new narrative to emerge.

Core content: I studied finance at a 985 university. After college, I found that I didn't like mechanical work during my internship in the investment research departments of several securities companies, so I began to look for opportunities in other fields. At the end of 2022, through exchanges with founders of US-listed companies, I experienced the flattening of the industry and decided to join Web3. I began to explore a path that suits me, and eventually became an investment research blogger and ran my own community. I participated in the airdrops of multiple NFT projects and engraved the largest inscription in history.

3. Can you tell us about what you are doing?

I currently have my own small team, and together with my partners, I have established NextAlphaDAO. Our goal is to produce more valuable content through in-depth research, and help more people gain returns in the process of investment . I have also established a large community and my own paid small group, hoping to lead everyone to gain returns in this uncertain market.

For example, during the two large declines at the beginning of this year, we issued risk warnings in advance and made good hedging and insurance. Not only did my personal assets not shrink, but it also helped members of the community avoid risks and contributed some value.

On social platforms, I am also building my own IP to increase social leverage. By outputting valuable content, I can attract more like-minded people to communicate and exchange information with me, and establish cooperative connections with other project parties or institutions to obtain more opportunities for cooperation and connection.

Core content: My team and I set up NextAlphaDAO to help everyone profit in an uncertain market by sharing valuable content through in-depth research. At the same time, I also build my own IP on social platforms to attract more people to communicate and expand cooperation opportunities.

NextAlphaDAO founder Beyond: From a 985 finance undergraduate to a Web3 OG with a community of thousands of people

4.What are your most memorable experiences in web3?

At the end of 2023, as an OG in the inscription community, I had a certain understanding and belief in inscription and related technologies. At that time, market sentiment reached its peak, and my assets reached 4 million RMB. Although it may not be much for people in this circle, it was very fulfilling for me, who was still a senior student at the time. However, because I was preparing for my graduation thesis and internship at the time, and I didn’t have much desire to consume, nor did I have financial pressure, I didn’t cash out in time, and in the end, my diamond hand was almost drilled back to zero. This was a painful lesson for me. I know in my heart that this is mainly due to the deviation between my personal cognition and the market. I can accept this lesson and avoid similar mistakes in the future.

In addition, I want to share a more painful experience. It happened on August 10, 2024. I remember this day very clearly. I was hacked, causing all assets on the chain to be emptied, including tens of thousands of inscriptions, more than 700 accounts and various tokens. What hurts me most is that the inscriptions I held were directly transferred as ordinary BTC, which is simply a waste of resources. Next, I will repeat the process of this incident in detail, hoping to warn everyone to avoid making the same mistake.

NextAlphaDAO founder Beyond: From a 985 finance undergraduate to a Web3 OG with a community of thousands of people

At that time, I was deceived by a social engineering scammer. The scammer pretended to be a member of a well-known VC team in the circle, sent me a private message and started communicating with me. He found through investigation that RootData and various third-party platforms did not have the function of directly pointing to Twitter links, which provided him with an opportunity to commit the crime.

The scammer created an extremely real Twitter account and also deceived more than 20 senior practitioners in the industry on my list, so I was not particularly vigilant at the time. After communicating with him, I was guided to join a TG group. The dozen members in the group were all actors, and I was the only real one. The scammer was also unhurried and spent more than half a month in an all-English environment to forge a seemingly normal intern training scene. Finally, on the night of August 10, I was deceived into downloading an installation package, which caused my device to be implanted with a hacker virus.

After reviewing the incident, I found that this type of social engineering attack is not new. This incident also brought me a lot of enlightenment: First, you should not have the intention to harm others, but you must be on guard against others. You must always be vigilant and ensure that you cross-verify the identity of the other party through multiple channels. Secondly, although you have not experienced asset theft now, you may not have encountered an attack script tailored for you. Therefore, you must have a sense of crisis, take risk isolation and anti-theft measures, and always pay attention to asset security. Finally, keep a low profile, do not expose too much personal information, do a good job of identity isolation on Web2 and Web3 platforms, and reduce the risk of being attacked by social engineers, because once you are attacked, the cost will be very painful.

Core content: At the end of 2023, as an OG of the Inscription community, my Inscription assets once reached 4 million RMB, which was a huge sense of accomplishment for me as a student at the time, but due to the lack of timely cashing out, the assets eventually returned to zero. Then, on August 10, 2024, I suffered a social engineering attack, which caused all my on-chain assets to be emptied. This experience made me deeply realize the importance of staying vigilant, cross-verifying identities, and protecting personal information. Asset security should never be taken lightly.

5. Can you share with us the skills or areas that you think you are good at?

I am good at project research and early alpha opportunities, and show the final value results. For example, based on my undergraduate background in finance, I have a certain understanding of economic principles, so I will continue to output high-quality content on Twitter to provide valuable market insights for my followers.

In addition, I also have my own team and relevant skills reserves in some technical tracks, such as Bitcoin track, Inscription track, etc. While keeping up with the pace of cognition, I ensure that my technology is also in a leading position.

Core content: I am good at project investment research and exploring early alpha opportunities, and showing the final value results. With a professional background in finance, I provide valuable market insights to followers on Twitter. At the same time, I also have my own team and technical reserves in technical tracks such as Bitcoin and Inscription, ensuring that I always maintain a leading position in cognition and technology.

6. Do you have any favorite track or token? Can you share the reasons why you are optimistic?

At present, I am more optimistic about stablecoins. The stablecoins mentioned here do not refer to stablecoin mining, but the common USDT and USDC. Because in my opinion, it is very necessary to ensure the flexibility of liquidity, and there is no particularly clear and large track suitable for bottom-fishing intervention for the time being.

I think traders have more advantages than holders in the current trend. We need to find stability in an unstable market and conduct guerrilla arbitrage. We cannot have unrealistic fantasies about any project. Holding stablecoins in a downward cycle allows us to focus more on mining early alpha opportunities.

Core content: I am more optimistic about stablecoins such as USDT and USDC. Under the current general trend, we need to find stability in an unstable market, conduct guerrilla arbitrage, better capture early alpha opportunities and obtain short-term high-multiple returns.

7. How do you view investment or are there any investment methods you can share?

First of all, the essence of investment lies in establishing a correct valuation model. I believe that 99% of the time we are waiting and looking for mispriced opportunities, and 1% of the time, we gain benefits through these opportunities. In order to do this, you need to watch more and do less, understand what is reasonably priced and what is mispriced, and establish a rough valuation model in your mind. For example, when you see that certain tokens have high popularity on Web2 social media, but the price of related Web3 tokens is very low, this is a mispriced opportunity. It is very necessary to capture these opportunities and enter early.

The second point is to use "narrative pollution" to fight "narrative hegemony". As the market changes, the current cycle is different from the previous one. The endorsement of the project party or VC is no longer the only driving force. Instead, some MeMes generated through community consensus and spread through people's consciousness have achieved greater success and higher growth. This concept is difficult to understand, but through continuous experience, you will gradually master how to identify and take advantage of these opportunities.

The third point is about the creation of personal IP. Whether as an investor, founder or alpha hunter, it is very important to create personal IP. By creating personal IP, you can cultivate your own "network sense" and more easily identify what will attract attention and spread. In the blockchain environment, "attention is liquidity". The stronger the network sense of a project, the greater the increase in its token. By building personal IP, you can better cultivate this ability and capture market opportunities earlier. In addition, building personal IP can significantly improve bargaining power, thereby obtaining more valuable information.

Finally, you should try to enter the core circle to obtain earlier or more valuable information. In the world of Web3, the accumulation of wealth and the transmission of information are spread in a ripple-like manner, spreading outward layer by layer like water waves. Wealth is funnel-shaped, converging from the outside to the inside. Therefore, the closer you are to the core circle, the higher the value of the information you obtain, and the greater the benefits you can get.

Core content: The essence of investment lies in establishing a correct valuation model and being good at discovering market pricing errors; secondly, we must grasp the power of "narrative pollution" and go beyond the traditional endorsement model; at the same time, we must create a unique personal IP to enhance market sense and industry influence; the most important thing is to go deep into the core circle and obtain high-value information. These elements complement each other. We must be patient and wait for opportunities, and we must be keen to capture changes in market sentiment and intervene in the early stage of information ripples to maximize investment returns.

8. Do you have any questions you would like to share?

Recently, it is quite popular to talk about upward social interaction, and many friends confuse it with "licking". In my opinion, the difference between the two is that "licking" only provides emotional value, while upward social interaction provides additional information entropy.

Nowadays, there are many good horses but few good horse trainers. The importance of upward social interaction is self-evident. However, it is very important to grasp the boundary between upward social interaction and "licking". Appropriate upward social interaction should be based on self-fulfillment and solid technology and resources, and should clearly convey what I do and what value I can bring to the other party within a few sentences. Otherwise, only flattering words will remain. Trying to gain favor by providing emotional value is a short-lived and harmful behavior to one's own development. It is just to overdraw the future in advance in order to increase social leverage.

Core content: In the current situation where there are many talents but few mentors, upward social interaction is crucial, but be careful not to confuse it with "licking". Appropriate upward social interaction should be based on inner fulfillment and solid skills and resources. Relying on emotional value to seek favor is a short-sighted and harmful behavior that may overdraw future social capital.

9. Do you have any advice for newbies in the circle?

I have the following suggestions for newbies: First, do not use your own funds to verify other people's opinions. Compared with the traditional investment market, the Web3 market has a higher degree of freedom, and everyone can express their opinions, but the quality of these opinions varies. Some are very valuable insights, but there are also many inferior remarks that are just for attracting traffic. Therefore, when making personal investment decisions, you must have clear goals and cognition, and you cannot be easily swayed by the opinions of others.

The second point is to learn how to stop loss. This is a required lesson and also the most difficult lesson. Whether it is investment or social interaction, you must distinguish between reality and imagination, and learn to admit mistakes in time when making wrong decisions that may bring down your entire position.

Third, if you want to delve deeper into Web3, it is very important to actively communicate and socialize with others. By exchanging knowledge and opinions with more people, you can get some information that you may have overlooked, which is very helpful for your career planning and obtaining high-quality information.

Fourth, we must do a good job of isolating the funds in Web3 and real life. Don’t let investment failures affect the quality of real life, especially avoid huge debts caused by losses.

Fifth, cherish your reputation and keep it good. It is not difficult to make money in this circle, but once you lose your credibility, you will lose the possibility of achieving greater success.

Finally, learn to deconstruct. Dismantle obscure concepts and pretentious expressions, break them down one by one, simplify complex things, and then extract their essence and internalize them as part of your own cognition.

Core content: I have a few suggestions for newbies who have just entered the circle. First, do not use your own funds to verify other people's views, and have a clear understanding when investing. Second, learn to stop losses in time to avoid wrong decisions that drag down all positions. Third, actively communicate with others to obtain more valuable information; fourth, do a good job of isolating Web3 and real funds and cherish your feathers. Finally, understand deconstruction and learn how to deconstruct.